This timeline is dependent on the client being responsive and completing all tasks related to the launch. This includes:
Please refer to our website www.thefvnnel.com to learn more about what services we offer.
If you have any outstanding questions relating to our process please don’t hesitate to reach us any time.
Ideally we request that we have a 10% increase in budget for testing for a week prior to launching. If the budget can not be spared we will take that 10% from the existing budget.
– We are very flexible and are happy to provide you with as much transparency as you like but this is not done as a standard operating procedure.
– Just let us know if you want more insights and then maybe a 30-minute weekly call is a better way to discuss strategies and plans than lengthy emails.
– We are in your account multiple times a day assessing the data, strategizing and pivoting. The more time we have to focus on this the better for all of us.
– The only time we’ll touch a campaign in the first 3 days is if it’s necessary and the early signs show that the campaign as it is will never reach our goals, then we’ll pivot.
– Often we will make these during the launch as they are less important to prioritize in that first week when we are trying to launch opt-in or sales ads.
– We will be making minor adjustments to bids, budget etc. but ideally we can see the first week as a data acquisition week, then we start optimizing once we have enough significant data and test results.