Digital Marketing for Accelerated Growth

Unlock the Power of Your Funnel

Digital Marketing for Accelerated Growth

Unlock the Power of Your Funnel

WELCOME TO THE FVNNEL

Partner with us to maximize return on ad spend and drive growth. We become part of your team and engage our nimble expertise in service of your business.

The fVnnel runs on data. We don’t spend a dollar of your budget without a data-backed reason. We track performance of that dollar to the end. A firm grounding in data enables limitless creativity. While our data specialists focus on spreadsheets, our creatives get your audiences as inspired by your brand as we are.

SERVICES

CHOOSE FROM A FULL-SPECTRUM MARKETING SUITE TAILORED TO YOUR BUSINESS

Social Media Marketing

Reach high-value audiences and take your budget further with strategic, thoughtful, multi-platform campaigns.

Pay Per Click Marketing

Capitalize on audience search intent with PPC campaigns powered by data #GoogleGoals

Social Media Management

Sit back while your social media manager executes a data-driven strategy tailored to your goals with content your followers love and want to share.

Content Marketing

Connect with and nurture your leads with valuable email and blog content.

Web Development

Build a powerful and effective digital presence through intelligently designed web-products.

Graphic Design

Animate and enliven your brand with social media assets, website images, logos and more.

Course Creation

Share your expertise and scale your business with custom built online courses.

Branding

Establish a brand that cuts through the noise and beckons to your audience.

Copywriting

Permeate your brand’s value into every line of copy. Spellbind, enchant, and connect with your audiences via expertly written copy.

The Process

We strategize with you to translate your business goals and budget into quantifiable marketing targets. We then execute a tailored strategy with a holistic understanding of the marketing machine and mastery of both data and creative assets. Our responsive, nimble approach and transparent reporting keeps you informed and keeps us laser-focused on your objectives.

Data-Driven Growth

Data informs every level of strategy. Ongoing tests help us optimize campaigns and scale performance over time, while we feed quantitative insights back into your business. Our team comprises 50% engineering graduates so you can be sure your spreadsheets are in qualified hands.

Data-Driven Growth

Data informs every level of strategy. Ongoing tests help us optimize campaigns and scale performance over time, while we feed quantitative insights back into your business. Our team comprises 50% engineering graduates so you can be sure your spreadsheets are in qualified hands.

CLIENT TESTIMONIALS

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contact

Now you know our story, we can’t wait to hear yours. Schedule a call or email us and let’s discuss your business.

Pre-Launch

This timeline is dependent on the client being responsive and completing all tasks related to the launch. This includes:

  • Assigning access to necessary platforms to the fVnnel,
  • Creating video content,
  • Completing landing page edits where relevant,
  • Approving copy and graphics, or if making their own copy and graphics providing it within that week and able to make any edits the fVnnel requests.

Please refer to our website www.thefvnnel.com to learn more about what services we offer.

Need to Know:

  • With our global team we are pretty much available around the clock for support and questions and can be flexible in the way we work based on your preferences and needs. This is why we consider ourselves a boutique agency. We become a part of your team while we work together.
  • We do not work on the weekends, so please do not expect responses from us over the weekend unless it has been prearranged for us to be available. If we are in the middle of a very large launch 50k + and being available on the weekends has been agreed upon, then of course we’ll be available. If it is prearranged we can work on the odd weekend with no issues, ideally we require a month’s notice to arrange this. Work life balance is important to us.
  • You can expect a response from us relating to an email you send within 24 hours. If we haven’t gotten a response from you within 24 hours and it’s urgent you can expect us to follow up within 24 hours.

During the Launch/Evergreen

If you have any outstanding questions relating to our process please don’t hesitate to reach us any time.

Ideally we request that we have a 10% increase in budget for testing for a week prior to launching. If the budget can not be spared we will take that 10% from the existing budget.

Need to Know:

  • Please do not expect a full layout of our intended strategy, targeting plan or daily emails

– We are very flexible and are happy to provide you with as much transparency as you like but this is not done as a standard operating procedure.

– Just let us know if you want more insights and then maybe a 30-minute weekly call is a better way to discuss strategies and plans than lengthy emails.

– We are in your account multiple times a day assessing the data, strategizing and pivoting. The more time we have to focus on this the better for all of us.

  • Please know that we will very seldom touch a campaign for the first 72 hours because it takes 72 hours for the campaign to stabilize and a minimum of three days for campaigns to exit the learning phase but it can also be a lot longer, depending on budget, costs of clicks and other important metrics as well as if we’re running tests, how many ads sets we have, number of ads etc.

– The only time we’ll touch a campaign in the first 3 days is if it’s necessary and the early signs show that the campaign as it is will never reach our goals, then we’ll pivot.

  • There may be more creativity for you to approve throughout the launch as we introduce countdown ads, reminder ads and sales ads.

– Often we will make these during the launch as they are less important to prioritize in that first week when we are trying to launch opt-in or sales ads.

  • Between 3-7 days there is a lot of machine learning going on.

– We will be making minor adjustments to bids, budget etc. but ideally we can see the first week as a data acquisition week, then we start optimizing once we have enough significant data and test results.

Post-Launch